PUNE, SEPT 26: India’s leading luxury car brand Mercedes-Benz on Friday launched the Mercedes-Maybach S500 and S600 saloons in Indian market. The launch marks the introduction of Mercedes-Benz’s new sub-brand ‘Mercedes-Maybach’ in the country.
Maybach S500, priced at Rs 1.67 crore (ex-Showroom Pune) is the costliest locally assembled car in the country.
The S600 will be a fully-built import variant, while S500 will be assembled in India. After Germany, India is the only market where S500 is locally produced.
On the other hand, Maybach S600, a fully-built import variant, comes with a price tag of Rs 2.6 crore.
As far as design is concerned, the Mercedes-Maybach gets an extended wheelbase (207mm longer than the S-Class with long wheelbase), rear seats situated beyond the door cutout, the Maybach logo – a double M inside an arched triangle – adorns the C-pillars on both sides.
The Maybach S600, which comes with a 6-litre engine, offers 12 airbags and a pouch for the rear seat belts, which is a first in the country.
It also offers an air balancing package, enhanced leg-room with leg support for rear passengers, magic vision control, split view, and the highest level of customisation apart from offering the highest safety standards with a rear seatbelt air bags and cushion bags, both first in the country.
“With the launch of the Mercedes-Maybach, we now expand the current range of the S-Class with the addition of a vehicle that sets a new benchmark for exclusivity and meets even the most discerning of requirements in terms of its appointments. The Mercedes-Maybach, which is the most prestigious and exclusive offering from us till date, will strengthen Mercedes-Benz’s unparalleled presence in the topmost end of the luxury car market in India,” said Eberhard Kern, Managing Director & CEO, Mercedes-Benz India.
Piyush Arora, Executive Director, Operations, Mercedes-Benz India, added, “The start of local production of the Mercedes-Maybach S 500 is a landmark accomplishment for us and proves our high competence in manufacturing. This also underlines our constant endeavour to offer world-class products to our Indian customers with significant local value addition, in the shortest possible time. Mercedes-Maybach is one of the most technologically advanced products and its local production reflects the highest level of refinement and implementation of advanced technology and flexible processes in our manufacturing process.”
